ooredoo
Rebranded from Q-Tel, based in Qatar, from 17 separate operators into the tenth biggest telco in the world, geographically spreading from North Africa to South East Asia.
Ooredoo is the phonetical translation of the phrase ‘I want’.
My hands-on approach from Brand Identity all the way through to execution, leading the design team as well as writing and art directing the consumer facing brand relaunch.
Branding. Identity. TV, Sponsorship, Print, Instore, Online and website relaunch.
The rebrand is best demonstrated by these ident animations that I designed at the internal and external launch phase that were eventually utilised as ‘bumpers’ on sponsored local TV stations across the region.
